Amazon Prime Day starts at today. But other retailers are not taking this multi-billion dollar opportunity lying down. You'll see online deals from Target, Macy's, and J.C. Penney today as well. And Home Depot, Staples and Best Buy say they will match prices. It's "Black Friday" in July. Hopefully we will not be too enticed to purchase stuff we don't need with money we don't have. Hopefully.
Amazon Prime Day 2018: The best deals you can get right now
It's the big day, folks. Amazon Prime Day starts today. The 36-hour sale will feature more than 1 million deals, and its global reach has been extended to four more countries this year.
Retailers Are Offering Their Own Deals To Compete With Amazon Prime Day
Amazon Prime Day is prompting competing retailers like Target, Macy's, and J.C. Penney to offer massive Black Friday-style sales in July.